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Business partner for fitness coaches

Built for coaches who build people.

ARC runs the business side of coaching: brand, content, client acquisition, your coaching app, billing and check-ins. You get back on the floor.

Build with ARC
Scroll
Athlete training, in black and whiteStrength
Personal trainer coaching a client on the floorPersonal training
Online coaching
Runners in motion during a raceRun clubs
Two people doing box jumps in a gymGroup classes

You build the people. We build the business.

01 / 03

Fill your calendar.

Brand, content and client acquisition that bring you the right clients, not just more followers.

Keep them training.

Your own coaching app, weekly check-ins and progress tracking, so clients stay for the results.

Start your edge.

Billing, admin and onboarding handled. Your hours go to form, programming and people.

Products

Three products. One system behind your coaching.

Get found, follow up, keep them close. Use one product or connect all three: each one feeds the next.

01ARC Sites

Websites that work as hard as you do.

Fast, mobile-first sites built around one goal: booking the consult. Your brand, your programs and your proof, on a page that loads before they scroll away.

  • Conversion-first design
  • Booking and payments built in
  • SEO and page speed handled
  • Updated by our team every month
Get your site
yourname.coach
COACH MAYAProgramsAboutBook
Get strong in 12 weeks.Coaching in person and online.Book a free consult

Programs

Strength
Mobility
Conditioning

How it works

1Free consult2Your plan3Train and check in
Ready to start?Book a free consult
Thursday · 9:00Free consult with Coach MayaBooked
Mobile-first
Online booking

02ARC CRM

Every lead followed up. Automatically.

A CRM shaped around how coaches sell: DMs, consult calls and trial weeks. See where every lead stands and let reminders and follow-ups go out on time.

  • Pipeline from first DM to paying client
  • Automatic follow-ups by WhatsApp and email
  • Know which channel brings clients
  • Custom fields for each program
See the CRM
LeadsPipelineListAutomations

New lead 0

JR
Jamie R.Asked about the 12-week plan
Instagram DM
PK
Priya K.Downloaded the free program
Website

Consult booked 0

TM
Tomás M.Consult Thu 9:00
Referral
LS
Lena S.Consult Fri 18:30
Instagram ad

Trial 0

DA
Dev A.Trial week, day 3
Website

Client 0

MO
Maya O.Strength plan · monthly
Referral

03ARC Community

Your brand, your community, your platform.

We manage your brand and build a home for your audience: a course platform, a community and your own app, all under your name.

  • Brand management and content
  • Course platform with modules and progress
  • Community feed, challenges and live sessions
  • Your own iOS and Android app
Build your community

MAYA.ACADEMY

Strength Foundations

01 · Setup and bracing
02 · Squat pattern
03 · Hinge pattern
04 · Programming your week
Coach Maya

Week 3 challenge: 3 sessions, one new PR. Post yours below.

AL
Alex

Hit 80 kg on the squat today. Form felt solid.

New lessonHinge pattern · 8 min
Short video Collabs Email list Community Your app

Audience growth

Turn your audience into a client list.

Followers are rented. Clients are yours. We grow the right audience for your coaching, then move it somewhere you own: your list, your community, your app.

Reach

STAGE 01

Short video, collabs and series built around how you coach, not trends.

Trust

STAGE 02

Form breakdowns, client stories and proof that you get results.

Convert

STAGE 03

Lead magnets, consult booking and DM flows that never feel like a sales pitch.

Own

STAGE 04

Email, community and your app, so no algorithm can take your clients away.

Network effect

One coach.

It starts with you, your method and the results you already get.

Your first clients.

ARC Sites and the CRM turn attention into consults, and consults into clients.

Their people.

Results get shared. Referrals and collabs bring the next clients to you.

A community that grows itself.

Courses, challenges and your app keep everyone connected, and coming back.

Hover the network · Illustration

Services

Everything off your plate except the coaching.

Six systems, one team. Take the full stack or start with the one that hurts most.

01

Brand

Identity, website and an offer clients understand in one read.

02

Content

Shoots, short video and a calendar built around your coaching, not trends.

03

Client acquisition

Ads, funnels and consult booking that turn interest into paying clients.

04

Coaching app

Your programs, habit tracking and messaging in an app with your name on it.

05

Billing

Subscriptions, failed payments and invoices handled before you notice.

06

Check-ins

Weekly forms, progress photos and reports, ready for your review.

Coaching app

Your coaching, in an app with your name on it.

Programs, video lessons, check-ins and chat in one place. Clients open your app every day, not a group chat and five spreadsheets.

Example app for illustration. Tap, scroll and play inside the phone. Photos: Unsplash.

Video lessons
Check-ins
Streaks
MAYA.STRENGTH

Week 3 · Day 2Good morning, Alex

Video lessons See all

Strength block · 6 lessons 0/6

0%program complete
MTWTFSS
4-day streakKeep it going tomorrow.

Last set of RDLs felt off. Video attached.

Form check video thumbnailWatch 0:12. Hips go back first, then the bar. Try 10% lighter.

That fixed it. Way better.

Nice. Log it and we'll add weight next week.

First 30 days

A training block for your business.

Day01of 30
DAY 01

Audit

01

We review your offer, pricing, client journey and the hours you lose to admin.

DAY 02–10

Build

10

Brand, coaching app, check-in forms and the booking funnel, set up and tested.

DAY 11–21

Launch

21

First campaign live, current clients moved into the app, billing switched over.

DAY 30

Review

30

We read the numbers together and plan the next block.

FAQ

Questions coaches ask first.

Personal trainers, strength coaches and online coaches who are good at coaching and tired of running everything else.

No. A clear offer and a working acquisition system matter more than follower count. We start from where you are.

Yes. Your clients, content, accounts and app data stay yours, set up in your name.

[YOUR PRICING]. We'll recommend where to start on the first call.

Start your next block

You coach. We'll build the rest.

Book a 30-minute call. We'll look at your business and tell you what to build first.

Book a call